This is something we never like and we had not increased our price since 2004 but the raising cost of production and raw materials had significantly impacted us coupled with the overwhelming inflation in 2008. We had spent countless nights in streamlining the manufacturing process and making it more efficent.
After much consideration on various alternative materials and computing in the savings from our improved efficency, we decided to live true to our luthiery policy on never to compromise on our quality, we are forced to re adjust our price with effect from March 1st 2008. But we promise it will be smaller than a bowl of Wan Tan Mee's increament of $3 to $3.50(16% Increased)
Popular Models price increase:
SD-1/SA-1 $199 > $219 (9.5%)
SD-2 $249 > $259 (4%)
ED-1 $429 > $449 (4%)
ED-2 $499 > $519 (4%)
E-1 $149 > $169 (11.5%)
E-2 $199 > $209 (5%)
However the price increase will not be unjustified and it would translate to a much better quality guitar, we had just finished a batch of ED-1,ED-2 with our latest improved production technique which results in higher resonance and sustain. Try it out at our stores now!
Thursday, January 31, 2008
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